What CPM should I use for my YouTube channel?

CPM varies significantly by niche. Finance and investing channels average $12–$25 CPM. Business and marketing average $8–$15. Tech and software average $6–$12. Gaming and entertainment average $2–$5. US, UK, Canada, and Australia audiences command the highest CPMs.

How many views do you need to make $1,000 per month on YouTube?

At an average $4 CPM with 80% monetization rate, you need approximately 416,000 views per month to earn $1,000. At a $10 CPM, you only need about 167,000 views. Use the YouTube money calculator to find your exact number based on your niche CPM.

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YouTube Money Calculator
— 2026 Earnings Estimator

Estimate your YouTube ad revenue based on your views, niche, and CPM. The YouTube money calculator shows daily, monthly, and annual earnings instantly.

45%YouTube’s revenue cut

$4–$25Typical CPM range

80%Avg monetized ratio

$0Cost to use

YouTube Money Calculator

Daily, monthly, and annual ad revenue estimate

Daily Views

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Content Niche (sets CPM)

NICHE

CPM ($ per 1,000 views)

Monetized View Ratio

Daily Earnings $0 Estimated per day

Monthly Earnings $0 Estimated per month

Annual Earnings $0 Estimated per year

YouTube money calculator — 4 things that affect your earnings

Niche is the biggest CPM driverA finance channel with 10,000 daily views earns 4–6x more than a gaming channel with the same views. Finance CPMs average $15–$25 while gaming averages $2–$4. The YouTube money calculator lets you select your niche to get an accurate estimate.

Audience location changes everythingUS, UK, Canada, and Australian viewers earn CPMs 3–5x higher than viewers from countries like India, Brazil, or Nigeria. A channel with a 50% US audience will out-earn a channel of the same size with most traffic coming from South or Southeast Asia.

Not all views are monetizedTypically 60–90% of views are monetized depending on content type, audience age, and geographic location. Ad blockers, ineligible viewers, and demonetized videos all cut into your monetized ratio. Most channels average around 80%.

Q4 doubles most channels’ CPMsAdvertisers spend heavily in October–December, pushing CPMs 50–100% above the yearly average. A finance channel averaging $18 CPM for most of the year may see $30–$35 in November and December.

YouTube money calculator — CPM rates by niche in 2026

Content niche	Average CPM	Creator RPM	Monthly est. (20K daily views)
Finance & investing	$15–$25	$8–$14	$4,800–$8,500
Business & marketing	$8–$15	$4–$8	$2,400–$4,800
Tech & software	$5–$12	$3–$7	$1,800–$4,200
Health & fitness	$4–$8	$2–$4	$1,200–$2,400
General / lifestyle	$3–$6	$1.5–$3	$900–$1,800
Gaming & entertainment	$2–$4	$1–$2	$600–$1,200

RPM = Revenue Per Mille (after YouTube’s 45% cut). Based on 80% monetized view ratio and primarily US audience.

How the YouTube money calculator works

Enter your daily viewsUse your average daily views from YouTube Studio — not your best day. The calculator uses this as your baseline. Check your last 28-day average in YouTube Studio for the most accurate input.

Select your content nicheThe niche selector automatically sets a realistic CPM for your content type. You can override this with a custom CPM from your actual YouTube Studio analytics — your real CPM will always be more accurate than an estimate.

Adjust the monetized view ratioMost channels monetize 70–85% of views. Check your actual ratio in YouTube Studio under Revenue → RPM and impressions. The YouTube money calculator uses 80% as the default but your channel may differ.

Read your daily, monthly, and annual estimatesThese are estimates of your AdSense ad revenue only — they do not include sponsorships, memberships, or merchandise. YouTube’s monetization policy explains the full requirements for channel monetization.

Want to grow your channel faster?

The fastest path to higher YouTube earnings is posting better videos more often. Courses from working creators show you what actually moves the needle — faster than figuring it out alone.

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YouTube money calculator — common questions

How much does YouTube pay per 1,000 views?

After YouTube takes its 45% cut, creators typically earn $0.50–$15 per 1,000 views (RPM) depending on niche and audience location. Finance channels average $8–$14 RPM. Gaming channels average $1–$2 RPM. Use the YouTube money calculator with your actual niche to get an accurate number.

How does the YouTube money calculator work?

It multiplies your daily views by the monetized ratio to get monetized views, applies your CPM, then projects daily, monthly, and annual revenue. Enter your actual views and niche for the most accurate estimate.

What CPM should I use for my channel?

Use your actual CPM from YouTube Studio for the most accurate results. If you do not have this yet, select your niche from the dropdown — the YouTube money calculator will use a realistic average. Finance channels average $15–$25. Gaming averages $2–$4. Check our AdSense revenue estimator for website comparison.

How many views do I need to make $1,000 per month?

At a $4 CPM with 80% monetization, you need about 416,000 views per month. At a $10 CPM, only about 167,000 views. Select your niche in the YouTube money calculator above and enter different view counts to find your personal target.

Related tools to use with the YouTube money calculator

Results from this YouTube money calculator are estimates only. Actual earnings depend on your audience location, content type, advertiser demand, and YouTube’s policies. Not financial advice. Last updated: March 2026.

YouTube Money Calculator— 2026 Earnings Estimator