AdSense revenue estimator: use this free AdSense revenue estimator to calculate your daily, monthly, and annual earnings from Google AdSense based on your page views, CTR, and CPC.
AdSense Revenue Estimator
— 2026 Earnings Calculator
Find out how much your website could earn from Google AdSense. Enter your page views, niche, and CTR and the AdSense revenue estimator shows your daily, monthly, and annual ad income instantly.
AdSense revenue estimator — 4 things that move your RPM
AdSense revenue estimator — typical RPM by niche in 2026
| Niche | Avg CPC | Avg CTR | Page RPM | Monthly (10K daily views) |
|---|---|---|---|---|
| Legal & insurance | $8–$20 | 0.5–1% | $40–$200 | $12,000–$60,000 |
| Finance & investing | $5–$12 | 0.8–1.5% | $40–$180 | $12,000–$54,000 |
| Business & marketing | $2–$6 | 1–2% | $20–$120 | $6,000–$36,000 |
| Tech & software | $1–$3 | 1–2% | $10–$60 | $3,000–$18,000 |
| General / lifestyle | $0.40–$1 | 1–2% | $4–$20 | $1,200–$6,000 |
| Entertainment | $0.20–$0.60 | 0.5–1% | $1–$6 | $300–$1,800 |
Based on primarily US traffic. Actual results vary by audience location, ad placement, and seasonality.
How the AdSense revenue estimator works
Once you cross the $1,000/month threshold, premium ad networks like Ezoic and Mediavine can often increase your RPM by 50–200% compared to standard AdSense. Header bidding puts multiple advertisers in a real-time auction for each ad slot, which tends to push your RPM higher than Google’s standard auction alone.
Compare Premium Ad Networks We may earn a commission if you sign up through this link — at no extra cost to you.AdSense revenue estimator — common questions
How much does AdSense pay per 1,000 views?
AdSense RPM ranges from $2–$5 for general content up to $40–$200 for finance and legal niches with US traffic. Your actual RPM depends on your audience location, ad placement, content niche, and how competitive your keyword space is. Use the AdSense revenue estimator above with your real CPC and CTR for the most accurate projection.
What is a good CTR for AdSense?
A typical AdSense CTR runs between 0.5% and 3%. Display ads in headers and sidebars average 0.3–0.8%. In-content ads between paragraphs can reach 1.5–4%. If your CTR is below 0.5%, your ad placement or content-to-ad match likely needs work. Check our YouTube money calculator to compare what the same audience earns on video.
How many page views do I need to make $1,000/month with AdSense?
At a $5 RPM, you need 200,000 monthly views. At a $15 RPM (finance niche), only 67,000 views. At a $2 RPM (general content), 500,000 views. Niche matters far more than raw traffic volume. Enter your niche into the AdSense revenue estimator above to find your specific view target.
When should I switch from AdSense to a premium ad network?
Most premium networks like Ezoic require 10,000 monthly sessions minimum. Mediavine requires 50,000 sessions per month. Once you hit those thresholds, header bidding through these networks typically beats standard AdSense RPM by a significant margin. Use the AdSense revenue estimator alongside our affiliate marketing ROI calculator to compare revenue streams before switching.
Related tools to use with the AdSense revenue estimator
Results from this AdSense revenue estimator are projections based on the values you enter. Actual AdSense earnings depend on audience location, ad viewability, niche competition, and Google’s auction dynamics. Not financial advice. Last updated: March 2026.